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What's a "Graphic Business Novel"?

 Our book has the delivery format of a graphic business novel. It is the combination of a business novel, such as "The Goal" by Eli Goldratt and a graphic novel, such as "The adventures of Johnny Bunko" by Daniel Pink. A business novel is a teaching story, a work of fiction with the goal to teach the reader a concept. A graphic novel allows for a compelling, accessible and visual way of explaining difficult concepts. Will Eisner first used comics successfully as a teaching tool to replace the training manuals used by the US Army since WW II. By combining the..  - Read More

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